Assign Accountability

Having established the Business DNA for the total business operation you must now ensure that your people accept "accountability" for each and every action that has been identified in the Business DNA. Each and every person in the organisation has a job to do, but their job actions must come from the Business DNA so that everyone directly contributes to the "value" and the desired outcomes of the business.

The challenge of Management is to ensure that every person is in fact "doing the right things" and that they do create their optimum business contribution. The Action Management view is that everything that a person does can also be viewed in terms of "actions" (an act of "doing"). These "actions" can then be structured into a 5x5 hierarchy. We call the actions of an individual their "Job Actions". The combined view of all these 25 Job Actions and their operating characteristics becomes a person's "job". The person's AMS Job 5x5 then drives all aspects of their activity and quickly clarifies what our people should be doing and what aspects of all jobs are critical for the optimisation of business performance. A Job 5x5 is designed to be viewed on "one page" (hence the alternative term for a Job 5x5 is "Job-on-a-Page").

To create a Job 5x5 we take both a "top down" and "bottom up" view.
This is achieved by both a one-on-one employee session plus the cascading down of the DNA Operational Actions to an employee. Components of the employee 5x5 "Job-on-a-Page" (view simple Excel example) are as follows:

Key Actions are the five key areas of responsibility of an employee. Actions like "Manage Client Service", "Manage Employees", etc, are some examples.
Job Actions are the five subsidiary actions that underpin the Key Actions. For example under the Key Action "Manage Employees" may be an Operational Action like "Hire Employees", or "Review Employees", etc.
Action Characteristics are the detailed make up of each Job Action and will include Description, Procedure, Measures, Targets, Reporting, and Risk Assessment.

Next Step

is to analyse all Actions and assess any associated business risks